Marketing & Advertising

Why Amazon Books Underwhelms

amazon-text-books

How to Avoid Creating the Grand Disconnect: When the Brand Reality Doesn’t Meet Expectations I am a true book lover and die-hard Amazon fan: I have an Amazon credit card, I have a prime account, I have TWO kindles (including a Kindle Fire, of course) so I […]

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10 Killer-Good Facts to Know About Branding & Marketing

quiz

10 Killer-Good Facts to Know About Branding & Marketing Marketing and branding are your secret weapons for sales, loyalty, and new customers. Let’s see how much you know! All answers are over at my blog. 1. What percentage of all email world-wide is counted as spam? a. […]

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