Liz Goodgold
Jan 7, 2014
Make Your Resolutions Stick!
How to Keep Your New Year’s Resolutions: An Interview With Rhana Pytell With the new year come expectations and hopes, but how do you...
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Liz Goodgold
Dec 18, 2013
Names that sizzled/fizzled this year
Whoa! What a great year for new words and new brands; here’s my take on what sizzled and what fizzled: Sizzled FizzledSelfie – Even Obama...
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Liz Goodgold
Dec 9, 2013
Are you killing the sale?
6 Instant Deal Killers and How You Can Save the Sale This past week I recommended 2 trusted resources to a current client; neither one of...
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Liz Goodgold
Nov 19, 2013
Every person isn’t your target!
4 Keys to a Successful Mindset I was at a networking event and heard this introduction: “I’m a chiropractor and my ideal client is anyone...
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Liz Goodgold
Oct 28, 2013
How do you delegate?
The Secret to Delegating: Attack Your Mindset First! You’ve probably heard 1,000 times that you should delegate, but there are 2 parts to...
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Liz Goodgold
Oct 25, 2013
Are YOU The Next Richard Branson?
3 Secrets to Building Your Million Dollar Business Today’s blog post is from entrepreneur and money expert Mara Hoover. She suggests that...
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Liz Goodgold
Sep 26, 2013
Can you brand with a spoon?
Make Sure You Are Creating a Brand Experience In today’s sea of similarity, it’s hard to stand out. But, savvy marketers are focusing on...
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Liz Goodgold
Sep 11, 2013
How NOT to Morph like Miley
4 Signs It’s Time To Change Your Brand Image Miley Cyrus sure knows how to turn her family-friendly, clean-cut, Disney-dream girl image...
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Liz Goodgold
Aug 5, 2013
Is Everyone on Vacation?
I know it seems as if the world is on vacation, but trust me, not all 314 million US Americans are sunning, swimming, or touring. So,...
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Liz Goodgold
Jul 14, 2013
Are you doing the right thing?
In the wake of NFL player Aaron Hernandez being charged with 1st degree murder, the New England Patriots worked swiftly to cut all ties...
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Liz Goodgold
Jul 10, 2013
Sales Lesson From a Carny
With summer fair season in full swing, here’s an opportunity to not only see the lamb shearing contest, ride a scary roller coaster, or...
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Liz Goodgold
Jul 1, 2013
How to Smile Like Sabine Lisicki
The German tennis player, Sabine Lisicki, squelched Serena William’s 34-match winning streak by beating her in the Round of 16 at...
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Liz Goodgold
Jun 23, 2013
You Can Have a Tagline, I Guarantee it!
OMG! The Board of Men’s Wearhouse fired its founder, George Zimmer – famous for his catchphrase: “You’re going to like the way you look....
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Liz Goodgold
Jun 5, 2013
Top 5 No-No’s to Know in Running Your Business
Having spent so much time with my wonderful coaching clients this week, it became clear that there are a few rules you should know. Top 5...
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Liz Goodgold
May 28, 2013
Why You Shouldn’t Improve Your Weakness, but Learn to Love It
Have I ever mentioned to you that I am geographically challenged? Do you know that I STILL get off at the wrong exit? Do I have to ‘fess...
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Liz Goodgold
May 15, 2013
Calling Out Your Competitors? Think Again!
If you’ve seen the TV ad in which a fight breaks out over a phone, answer this question: what brand is it for? I watched the spot a half...
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Liz Goodgold
May 7, 2013
5 Fast Steps to Responding to an RFP: Request for Proposal
Many entrepreneurs quickly switch from excitement to dread when they finally get the call to do an RFP: Request for Proposal. The call...
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Liz Goodgold
Apr 25, 2013
Will.I.Am Admits Copyright Infringement, But Don’t Stop Sharing Your Ideas
Lead singer for the Black Eyed Peas, Will.i.am admits that he inadvertently stole a competitor’s track entitled Rebound for his song...
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Liz Goodgold
Apr 9, 2013
4 Great Ways for Dealing with Your Goof
Target calls a plus-sized dress in the color “manatee gray” while the smaller- sized replica is beautifully named “dark heather gray.”...
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Liz Goodgold
Mar 25, 2013
Me and My Monkey Mind…
My Monkey Mind…. Do you sometimes feel as if your brain hurts? Do you toss and turn trying to get to sleep, but you can’t turn off your...
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