Monterey Bay Wedding and Event Professionals

Tuesday, June 12, 2012 10:00am-12:00pm Kula Ranch Island Steakhouse 3295 Dunes Drive, Marina 93933

Create A Sizzling Service Brand That Builds Buzz, Referrals, & Repeat Customers

Don’t Miss this Amazing Hands-On Workshop with Liz Goodgold at our June General Meeting

Her workshop will be one of the most valuable things we have brought to our membership yet, so mark your calendars now!

About the Workshop:

Today, it is all about the experience. You must create an unforgettable service brand in order to convert prospects into customers, customers into raving fans, and one-time customers into clients for life.

This fun, interactive, and hands-on workshop will provide practical and tactical techniques you can master today and learn tomorrow. Attend and discover how to:

1. Identify your brand DNA so that all of your materials are distinctive, memorable, and compelling

2. Create innovative promotions that set you apart from your competitors

3. Translate the brand throughout all of your senses leading to “flawless recall.”

4. Implement signature strategies that “give ‘em something to talk about”

5. Develop a proprietary vocabulary that reinforces YOUR brand.

Your take away from this workshop with Liz will pay dividends throughout your entire career.