Liz Goodgold
Jan 21, 2020
The Magic of Storytelling
HOW TO TELL A STORY & HOW TO SELL A STORY We all forget data, but we never forget stories. While recently watching America’s Got Talent,...
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Liz Goodgold
Mar 28, 2019
How To Speak Like Your Peeps to Connect… and Sell
How To Speak Like Your Peeps to Connect… and Sell Speak Like Your Customers! Unrealistic dialogue and copywriting are the death knell of...
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Liz Goodgold
May 22, 2018
6 Reasons Acronyms Don’t Work as Brand Names
Boy Scouts Changing Its Names Doesn’t Earn a Merit Badge: 6 Real Reasons Why Acronyms Don’t Work as Brand Names Perhaps you’ve heard the...
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Liz Goodgold
Apr 10, 2018
Luck is a Dirty 4-Letter Word: Stop Dismissing Your Success as Luck!
Luck is a Dirty 4-Letter Word: Stop Dismissing Your Success as Luck! Many celebrities attribute their success to luck: being at the right...
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Liz Goodgold
Feb 7, 2018
6 Surprising Observations About Reno
6 Surprising Observations About Reno Yes! I am building a house in Reno! In the interim, I am between 3 cities and you can easily...
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Liz Goodgold
Apr 3, 2017
How to Sell the Brand Called YOU
How to Sell the Brand Called YOU 4 Innovative Ways to Ace the Job Interview I’ve been coaching a ton of folks lately who are interviewing...
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Liz Goodgold
Mar 24, 2017
Help! Do you need Help?
Help! Do you need Help? 5 Signs You Need a Virtual Assistant When Should You Hire a Virtual Assistant? As an entrepreneur, it’s always a...
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Liz Goodgold
Mar 6, 2017
Got a Question?
Got a Question? 7 Hot Ways to Answer Questions with Finesse Questions aren’t the usual downfall to a fabulous presentation; it’s the...
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Liz Goodgold
Feb 20, 2017
Is it a name game?
Is it a name game? Essential Q&As to guide you in naming I just did a branding webinar and had a ton of questions about naming so I’m...
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Liz Goodgold
Feb 7, 2017
Are you insulting me?
Are you insulting me? Why Insulting Your Prospects Doesn’t Lead to Clients I’m a little annoyed lately. I went to get a blow dry and the...
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Liz Goodgold
Jan 26, 2017
Is Your Brand In Retrograde?
When Price is Out of Alignment You Get “Retrograde Branding” & How to Make It Work For You!#Retrograde Branding = Price is out of...
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Liz Goodgold
Jan 17, 2017
Why Try Before You Buy Works….and How To Convert Browsers into Buyers
Why Try Before You Buy Works….and How To Convert Browsers into Buyers Try before you buy is a valid marketing theory; here’s why Click To...
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Liz Goodgold
Jan 5, 2017
No Whining About Wine Marketing Here
No Whining About Wine Marketing Here: 3 Branding Lessons from Orin Swift#Branding lessons from #wine master @OrinSwift Click To Tweet...
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Liz Goodgold
Dec 15, 2016
Why Christmas is Better Branded Than Hanukah!
Why Christmas is Better Branded Than Hanukah! 7 Reasons Why the Nod Goes to Saint Nick Oy vey! Perhaps I’ve figured out why I always...
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Liz Goodgold
Dec 6, 2016
Lessons from the best/ worst ads of the year
Lessons from the best/ worst ads of the year It’s easy to get wrapped up in commercials and decide instantly that you love ‘em or hate...
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Liz Goodgold
Oct 3, 2016
The Art of the Pitch
The Art of the Pitch 7 Insider Secrets to Getting You Funded I’ve love seeing and working with brilliant entrepreneurs over at The Cove...
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